It is getting harder and harder to actually promote any products these days. There is a surge in online shopping and a decrease in print media. This means that fewer people have been able to even see many of the print ads that are out there. This is why it takes executives in leadership roles like Lori Senecal that have gained a considerable amount of experience in the world of marketing. She is a branding expert that has proven that she has what it takes to bring Crispin Porter + Bogusky advertising agency to the next level.
She has served in presidential roles before so she is no stranger to work of this nature. Lori has spoken at the 3% Conference on Salary.com, and she has served as motivation to all of those that have a talent for marketing and building brands. This 3% Conference is where female talent and leadership is put in the spotlight. Women need these types of conferences because there are so few women that are in executive positions at https://twitter.com/digitalori?lang=en. There are not a lot of women in positions of power, so the women that have made it to the top have to champion the others women that are interested in building a career in the executive world.
Lori Senecal is someone that a lot of women listen to when they are interested in hearing a powerful speaker. She has become this source of inspiration that has managed to secure the role of Global CEO, and Lori has won awards for her work prior to stepping into this role. She has equipped herself with strategic planning experience that is connected with companies like Nestle and Coca-Cola.
She has worked as the Global Chairman and CEO of KBS so she has the experience that it takes to move this Crispin Porter + Bogusky advertising agency to the next level. Lori Senecal has a background in marketing, and she has a strong desire to coach others and relay her skills to an upcoming generation that currently relies on social media more than print media to market products. Lori Senecal realizes that times are changing, but she still holds to some tried and tested methods of marketing.